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This is the 2nd part of our http://VideoVocab.TV English vocabulary lesson on English vocabulary for marketing. Download this free English video lesson here: https://www.businessenglishpod.com/2015/11/24/video-vocab-46-english-vocabulary-the-4-ps-of-marketing-mix-2

We’ll look at the idea of placement, which is all about a product’s market coverage and how it gets to market through logistics and a company’s distribution channels. The final P is promotion, or advertising, which may involve public relations and marketing campaigns, including in-store promotions.

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Orders from The Senior Partners send the executives into a panic and Paulson is introduced to FistShark’s social media consultant.

In this episode:
(00:40) Vague Directives
(09:50) The Dark Prince of SEO

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MBA PodTV host Mia Saini takes you to her stomping ground, Harvard Business School. Mia draws from her own experiences of applying to and getting into HBS. She also gets advice from current HBS students, an HBS admissions board member and an admissions consultant. Learn about the HBS curriculum, the case method, and tips on preparing your application.

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The marketing mix is a good place to start when you are thinking through your plans for a product or service, and it helps you avoid these kinds of mistakes.

The marketing mix and the 4 Ps of marketing are often used as synonyms for each other. In fact, they are not necessarily the same thing.

Learn more about the 4Ps and the Marketing Mix in the short video. Then read more at: http://www.mindtools.com/pages/article/newSTR_94.htm

The Greek capital Athens was rocked by an explosion in the small hours of Tuesday morning.

A bomb went off outside the offices of the Greek business federation, damaging the building but claiming no victims. A 30-minute warning was given to two newspapers.

“I heard a big bang and I was scared But I was prepared because the police had warned us. There was a bag down there, and they feared it was a bomb,” said one eye-witness.

Police suspect domestic terror groups to be behind the attack, the f…
READ MORE : http://www.euronews.com/2015/11/24/bomb-goes-off-in-athens-as-business-federation-offices-targeted

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