Month: May 2017

Should you use hype in the selling of your affiliate products you are promoting. Personally, I am a fan of using a bit of hollywood polish, and when you match it up with a good product it is a benefit to all parties involved. See how to properly use hype in your marketing.

PM Narendra Modi at the Indo-German Business Summit in Berlin, Germany

Coca-Cola has been around for a long time, so it’s no surprise that they’ve made their share of marketing blunders over the years. What is surprising is just how easy it was for us to research 10 of them to write this list, starting with that time…

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Top 10 MARKETING Campaigns Hilariously Hijacked by TROLLS

Top 10 Coca-Cola Myths… That Turned Out To Be TRUE

Text version: http://www.toptenz.net/10-crazy-marketing-decisions-coca-cola.php

Coming up:

10. Coke released Tab Clear just to screw over Pepsi
9. The MagiCan, or the Coke can that smelled like a fart
8. That time they tried to sell tap water to the British public
7. Coke Zero is marketed at men, because Coke accidentally made Diet Coke a girl’s drink
6. Funding scientists to say Coke doesn’t cause obesity
5. Released an ad of obnoxious white people handing Coke to indigenous Mexican people
4. Coke once openly admitted Vitaminwater is terrible for you
3. That time Coke kind of called Nazi Germany “The Good Old Times” in an ad
2. Paying a company to take over people’s Facebook statuses, with predictable results
1. New Coke

Source/Further reading:

http://www.livescience.com/55354-crystal-pepsi-weird-history-of-clear-soda.html
http://www.nytimes.com/1990/05/24/business/problems-pop-up-in-coke-promotion.html
http://news.bbc.co.uk/1/hi/business/3809539.stm
http://www.nydailynews.com/life-style/eats/new-coke-zero-ads-target-men-article-1.1294950
https://well.blogs.nytimes.com/2015/08/09/coca-cola-funds-scientists-who-shift-blame-for-obesity-away-from-bad-diets/?_r=0

https://www.theguardian.com/world/2015/dec/02/coca-cola-under-fire-over-ad-showing-coke-handout-to-indigenous-people
http://www.motherjones.com/tom-philpott/2013/01/coca-cola-vitamin-water-obesity

http://fortune.com/2015/03/03/coke-fanta-ad/
http://www.cbsnews.com/news/why-coke-should-have-known-its-2-girls-1-cup-campaign-for-dr-pepper-was-a-disaster-waiting-to-happen/

http://www.snopes.com/cokelore/newcoke.asp

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BCP: บริษัท บางจาก คอร์ปอเรชั่น จำกัด (มหาชน)
และมุมมองของ ดร.นิเวศน์ เหมวชิรวรากร นักลงทุนหุ้นคุณค่า , ดร.วิศิษฐ์ องค์พิพัฒนกุล นักวิเคราะห์หุ้นคุณภาพ

Rumores por aí de que a Sony pegou o marketing do Fifa18 também, caramba hein.

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FBN’s Tracee Carrasco on restaurants seeing a decline in lunch traffic across the country.

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5월 기업경기실사지수 및 경제심리지수: 한은
Business sentiment among Korean companies for next month remained static or edged up slightly.
Data released by the Bank of Korea on Wednesday shows the business survey index of manufacturing firms stood unchanged for June from May at 84.
Business sentiment among non-manufacturing companies stood at 80 for June… up two points higher from this month.
The compnaies said they expect a decline in domestic demand, increased competition and economic uncertainties.
A reading below 100 means pessimists outnumber optimists.