Jolly Estaris is currently the industry manager for video advertising in Google Philippines. He gives a perspective of marketing in the digital age and how it impacted advertising, giving us an unlimited canvas for storytelling. Jeoffrey Estaris, or Jolly, has worked with some of the best on all three sides of the Marketing world — from P&G Singapore and Kimberly-Clark Philippines on the client side where he delved into Brand Management; to Mediacom on the agency side; he was Associate Director for Digital Strategy; to now, Google Philippines on the publisher side. Jolly is current the Industry Manager for Video Advertising. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx