Seth Godin Marketing – Seth Godin’s Top 10 Rules For Success

He’s an American author, entrepreneur, marketer, and public speaker.

He’s the author of 17 books: Tribes and Linchpin are his two best-selling books, while Free Prize Inside was a Forbes Business Book of the Year in 2004.

His Seth’s Blog was ranked in the AdAge Power 150 as the number 1 marketing blog out of the 976 tracked.

He’s Seth Godin and here are his Top 10 Rules for Success.

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1. Start with a perfectly sized project
He received degree in computer science and philosophy from Tufts University, followed by a MBA in marketing from the Stanford Graduate School of Business.

2. Do it your way
From 1983 to 1986, he worked as a brand manager at Spinnaker Software.

3. No one owes you anything
After leaving Spinnaker in 1986, he used ,000 in savings to found Seth Godin Productions, a book packaging business, out of a studio apartment in New York City.

4. Don’t wait to get picked
In 1995, Godin launched Yoyodyne, which used contests, online games, and scavenger hunts to market companies to participating users.

5. Patience is for the impatient
Over one million viewers visited the site, and the companies America Online, American Express, H&R Block, Microsoft, Procter & Gamble, Sony Music, Sprint, and Volvo have used its services.

6. Spread your ideas
In 1998, he sold Yoyodyne to Yahoo! for about million and became Yahoo’s vice president of direct marketing, a position he held until 2000.

7. Shun the non-believers
In March 2006, Godin launched Squidoo, a community website that allowed users, called “lensmasters,” to create pages (called “lenses”) for subjects of interest.

8. Life is a series of dips
Godin and Squidoo were profiled on CNN and in the Washington Post, while the website was given top prize in SXSW’s community/wiki category.

9. Navigate without a map
In July 2008, Squidoo was one of the 500 most visited sites in the world.

10. Pay attention to the audience
In June 2012, Godin launched a Kickstarter campaign. In the first week, he raised more than 0,000 from readers, which in turn secured him a book contract with his publisher.

Source:

https://youtu.be/j0IRgNUyM_s

Chris7820:
Thank you Evan for this video I never knew Jim Carrey was so intelligent he just became one of my favorite thanks Evan Can you make a 10 list on yourself, Seth Godin, Magic Johnson,Jerry Rice, Martin Lawrence ,Dave Chapelle, Richard Sherman I think that’s a good enough pool of names thanks Evan appreciate the content it great spark of motivation

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