Business Man Shines in Second Career

Virginia native Melvin Flowers retired from being a general manager in 1990 and decided he would get into a different business. The 77-year-old now shines shoes in the heart of Manhattan, and he’s been doing it for 21 years

Getting Started with Pinterest Marketing

Want to grow brand awareness on Pinterest? Here are a few tips for how you can get started with Pinterest marketing from me and a special guest Jeff Sieh from Manly Pinterest Tips.

~~Pinterest Marketing Jump Start Checklist!!~~
http://savvysexysocial.com/pinterestchecklist

~~meet Jeff Sieh~~
http://manlypinteresttips.com

~~become a social authority~~
http://socialauthoritymembership.com

~~more resources~~
http://savvysexysocial.com

~~get your social on~~
periscope : periscope.tv/schmittastic
twitter : http://twitter.com/savvysexysocial
twitter : http://twitter.com/schmittastic
facebook : http://facebook.com/savvysexysocial
instagram : http://instagram.com/schmittastic
instagram : http://instagram.com/savvysexysocial
snapchat : schmittastic

~~mail amy stuff ~~
Amy Schmittauer
Vlog Boss Studios LLC
175 S Third St.
Ste 200
Columbus, Ohio 43215

Savvy Sexy Social, ep. 533

Aesthetic activism in the business of beauty | Anju Rupal | TEDxZurich

In today’s hyper connected world, it can be devastating to witness the stark contrast of two vastly different realities; compare a consumer-driven beauty industry that feeds on a throw-away culture, to the underprivileged slums of India where open defecation takes place and dignity or common sense are seemingly absent. Incongruous it may seem, but for one woman – Anju Rupal, the coming together of these two realities posed an opportunity to bring about meaningful change.

Anju, a British born Indian is a serial entrepreneur with a background in sociology and ethnology. Abhati Suisse, a company she founded, mobilized beauty and design industry experts to develop an all-natural skincare range, positively impacting the lives of hundred of girls in India. Coined by the media as aesthetic activism, Abhati was successfully crowd funded on Indiegogo and holds the first-ever B Corp certification in Switzerland.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx

Psychiatry: The Marketing of Madness: Are We All Insane?

Download:http://www.archive.org/download/cchr_psychiatry/cchr_maketing_of_madness.avi
The definitive documentary on psychotropic drugging—this is the story of the high-income partnership between drug companies and psychiatry which has created an billion profit from the peddling of psychotropic drugs to an unsuspecting public.
But appearances are deceiving.
How valid are psychiatrist’s diagnoses—and how safe are their drugs?
Digging deep beneath the corporate veneer, this three-part documentary exposes the truth behind the slick marketing schemes and scientific deceit that conceal a dangerous and often deadly sales campaign.

Careers in Marketing – Belal Khan

What does it take to have a career in marketing and advertising. What are my choices?

I’ve written several blog posts addressing this and I’ve linked them below:

PR + Building Cred:
http://www.leechon.com/build-credibility-now-3485.htm

Personal Online Presence:
http://www.leechon.com/7-actions-to-manage-reputation-3715.htm

Marketing Career:
http://www.leechon.com/5-tips-marketing-career-3185.htm

Resumes + LinkedIn:
http://www.leechon.com/know-about-linkedin-3899.htm

LinkedIn Recommendations:
http://www.leechon.com/how-to-get-linkedin-recommendations-4063.htm

In Summary:

If you have a background that somehow or someway related to business or communication, then it’ll be easy getting a job in marketing. Essentially it comes down to knowing business. You have a product or service, and you have to get it out to people, all while making a profit.

When it comes to the communicative aspect, there’s Public Relations, which is all about building credibility for the company or the brand. There are a lot of various opportunities available in PR.

You also have Social Media, which is an interesting animal. No one is purly a social media person. Some aspects of the job fall under PR, other aspects fall under search engine marketing. Some social platforms are search engines, like YouTube.

You also have the whole analytical aspect, which involves number crunching, done by statistical geeks. These folks look at a lot of data. If you want to go in that direction, learn to become a ninja in Microsoft Excel. Flip and understand numbers. Not simply just report them, but also understand what it means and communicate that to the decision makers.

I personally found myself to be in the middle ground. Although I pride myself on being a geek, I’m not that anti-social number cruncher. But at the same time, I’m not that fast-talking slick sales guy. My strength is in building rapport and making friend quickly, understanding numbers, and knowing how to communicate it well. This many times results in me being a liason between the number crunchers and decision makers.

As a marketing professional, it helps if you have a comfort level with math, basic statistics, MS Excel, with some managerial ability.

If you want to go toward the creative direction where one develops multimedia, design and working with photoshop and/or visual effects. This type of person usually ends up being a multimedia designer or working with agencies.

You also have the opportunity to work in sales too. This is someone who isn’t afraid of being rejected. In reality, not one likes being rejected. However, as a sales professional, it’s haveing the mindset that a rejection is simply a step closer to getting a yes.

I started off in sales out of high school doing telemarketing. After that I was selling vaccume cleaners door to door then telecom services. In selling telecom, our instructions were to simply knock on 50 doors which would result in 2-3 sales each day.

It really comes down to classifying whether you’re a strong presenter, a multimedia specialist, someone who can write really well, or a combination of these.

Again, check out the links below.

PR + Building Cred:
http://www.leechon.com/build-credibility-now-3485.htm

Personal Online Presence:
http://www.leechon.com/7-actions-to-manage-reputation-3715.htm

Marketing Career:
http://www.leechon.com/5-tips-marketing-career-3185.htm

Resumes + LinkedIn:
http://www.leechon.com/know-about-linkedin-3899.htm

LinkedIn Recommendations:
http://www.leechon.com/how-to-get-linkedin-recommendations-4063.htm

Monetize Yourself For Financial Gains | Just the Business Tips

Marc Lobliner discusses how to best monetize yourself through youtube, facebook, twitter, instagram, affiliate programs as well as ancillaries like clothing and supplements. He mentions people like Shredz athletes and others like Chris Jones.

Support Marc Lobliner and Shop at http://www.tigerfitness.com

If looking to be coached by Marc, see rates and all info here: https://squareup.com/store/machine-training-solutions/