Club professionals specializing in media and marketing were the special guests as the Euroleague Basketball Institute’s Annual Workshops on Wednesday concluded two weeks’ worth of brainstorming designed to give Turkish Airlines Euroleague fans the best possible competition going forward into a new era of European basketball.
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A global leader in sports management, Euroleague Basketball develops and organizes elite competitions, sporting events, corporate social responsibility programs and educational initiatives. Founded in 2000 under a breakthrough private organizational model for European professional team sports, Euroleague Basketball manages the continent’s two premier men’s basketball competitions, the Turkish Airlines Euroleague and the Eurocup, as well the sport’s premier under-18 showcase, the adidas NEXT GENERATION TOURNAMENT. Both the men’s and junior European champions are crowned each spring at world basketball’s signature weekend event, the Turkish Airlines Euroleague Final Four. For aspirants to careers in sports management, the Euroleague Basketball Institute offers the expertise of industry leaders through seminars, clinics, summits and a certified master’s degree program. Most recently, Euroleague Basketball launched the groundbreaking corporate social responsibility program One Team, which unites 32 of its own clubs and world-renowned partners to support at-risk communities in 14 countries through grass-roots activities that have reached more than 10,000 participants to date. Find more details about Euroleague Basketball at http://www.euroleague.net/ Follow Euroleague at https://www.facebook.com/TheEuroleague and on Twitter @Euroleague
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