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Soomaali ku magacaabay goobtiiisa ganacsi Donald Trump. Ninkan waa cunsuri neceb Soomaalida, Muslimka iyo cidii ka duwanba. Ma haboontahay in Donald Trump la sharfo?

A Somali names his business Donald Trump. He is a racist who hates Somalis, Muslims and anyone who’s different. Is it appropriate to glorify Donald Trump?

Kelmscott Connections
2 minutes
1 big idea
Engagement Marketing is a powerful way to connect you with your customers. It uses a variety of channels to tell your story.
Let’s take a ride and see what Engagement Marketing looks like. Say you started with a simple print ad. It’s at least some exposure, right?
But how far can you really go on just one wheel?
Alright, now add direct mail to the mix. Next, push your content out there and promote it. Suddenly, you’re reaching people in multiple places – as they read the newspaper, in their mailbox, on their smartphones and across social media.
Of course, if you want Engagement Marketing to be like a jet-fueled race car, add powerful visuals like content-rich infographics and video. Customize your viewer’s content using microsites and personal landing pages. With more engagement, you’re more likely to speed customers through the buying stages.
That’s Engagement Marketing at its best. But what’s the ROAD to get there?
This trip starts with clear communication objectives and position statements. Get everybody on board—from senior leadership on down.
Now, you’re driving with a “one-voice” mentality. Watch people from different departments connect by sharing ideas, media, content and artwork.
Now we’re picking up speed … just look around. Your brand is popping up everywhere … everywhere your audience is. Engagement Marketing is client-centered. So, discover who they really are. Identify customer personas and loyal segments that represent your audience. Consider where they hang out and populate those places with relevant content—both online and offline.
Of course, the best part of the trip is analyzing and understanding results with data analytics. This information will tell you how to adjust your marketing map, creating more opportunities for leads, audience engagement, brand loyalty and sales.
How can Engagement Marketing connect you with your customers? Let Kelmscott Communications show you how.
Kelmscott Communications
Connecting you with your customer.

We offer everything you need to take you where you want to go.

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沒有盜片，就沒有CC字幕影片

==========Credit==========
No copyright infringement intended and I DO NOT OWN THIS.
The ownership and copyright of this video belong to Smosh and this video is just a TRANSLATED version, which is JUST for sharing.
無意侵犯版權，影片非我所有。
影片所有權及版權皆為 Smosh 所有，此影片為純翻譯版本，只用於分享，不作他用。

↓Original video 原影片網址↓

↓BLOOPERS & MORE! 幕後花絮↓

↓《飢渴太陽》↓
https://www.youtube.com/watch?v=zl65kIg5kJ4

演員陣容：
安東尼
伊恩
Noah Grossman (正事小弟)

Smosh的官方網站：http://www.smosh.com/
Smosh官方臉書粉絲專頁：http://www.facebook.com/smosh
==========Credit==========

【Smosh中文粉絲團】網址：
https://www.facebook.com/groups/289131351100000/

La Universidad ESAN organiza las charlas de Contacto. En esta oportunidad se muestra una charla presentando a la carrera de Administración y Marketing, a cargo del notable profesor Rodrigo Fernández de Paredes. MBA – ESAN. Profesor visitante de la Universidad EAFIT, Medellín – Colombia. Jefe de Servicio al Cliente – Calidda. Consultor especializado en las áreas de servicio al cliente interno y externo. Es Gerente General de las empresas Customer Service 1 to 1, Health Fruits y de New Concept Food.

Soyez plus calé que les meilleurs experts marketing : http://www.StrategeMarketing.com

Qu’est-ce que le marketing mix (ou mix marketing) ?

Il s’agit de la combinaison des composants de la commercialisation d’un produit. A l’origine, il y avait quatre composants, les 4 Ps du marketing que voici.

Le produit. C’est l’objet qui est commercialisé ainsi que tous ses attributs y compris son emballage et ses services éventuels qui sont associé. Le produit n’est pas forcément physique, il peut prendre la forme d’un logiciel ou d’un service.

Le prix. C’est le tarif auquel le produit ou service est vendu.

La Place. Ou la distribution. Il s’agit du canal par lequel le produit est acheminé vers le consommateur. La distribution peut être directe, ou effectuée par le biais d’intermédiaires.
Promotion. Ce sont toutes les actions de communication du produit auprès de la bonne cible avec les médias adaptés.

Aujourd’hui, il peut y en avoir beaucoup plus. L’on parle notamment des 7 P du marketing qui comprend aussi les Personnes, les Preuves Physiques et les Processus.

Pourquoi un marketing mix ? (ou mix marketing)

Imaginez une pizza. L’on peut y ajouter du fromage. De la viande. Des olives et même un peu de verdure. Changez la quantité de chaque ingrédient et la pizza sera différente. L’enjeu est de les mélanger pour aboutir à une succulente pizza.

Le marketing mix est pareil. Chaque composant que vous modifiez influence le tout. Un meilleur produit aura un impact sur le prix. Vous pouvez changer la communication, ajouter un canal de distribution et le mix sera différent.

L’enjeu consiste à trouver le marketing mix optimal pour maximiser les ventes en améliorant les marges.
En résumé, les quatre composantes de base du marketing mix sont :

Le produit
Le prix
La promotion
La place ou la distribution

Leaders of the Asia-Pacific Economic Cooperation (APEC) nations arrived at the Lima Convention Centre in Lima on Saturday for the APEC Business Advisory Council Meeting. US President Barack Obama, Chinese President Xi Jinping and Russian President Vladimir Putin were all welcomed at the event by Peruvian President Pedro Pablo Kuczynski.

Video ID: 20161119 042
Video on Demand: http://www.ruptly.tv
Contact: cd@ruptly.tv

Twitter: http://twitter.com/Ruptly
Facebook: http://www.facebook.com/Ruptly

From the book: Marketing by Grewal/Levy 2nd edition

I DO NOT OWN THIS VIDEO
IT BELONGS TO MCGRAWHILL
Narrated powerpoints

► Subscribe to the Financial Times on YouTube: http://bit.ly/FTimeSubs

As rising costs force many Chinese companies to move up the value chain, some Asian countries are benefiting from the move of low-end manufacturing to cheaper markets. The FT’s Ben Marino reports from Bangladesh.

► China’s Slowing Economy: http://bit.ly/1TpZhE0

► FT Global Economy: http://bit.ly/1J5mmqH

► FT World News: http://bit.ly/1Exp0iJ