CONTI, Ramiro. Sinergia IX Deporte + Estrategia: Conferencia: Marketing Deportivo. Santiago de Cali: Universidad Icesi, 2012. 01:00.
http://bibliotecadigital.icesi.edu.co/biblioteca_digital/handle/10906/68953
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Business Idioms in use Part 03 – Business English / Vocabulary Lesson
1. I need it yesterday : this is an idiom that means you need something urgently and can’t afford to waste time. The word ‘yesterday’ is used as an exaggeration to express urgency.
Eg. When do you need the survey? I need it yesterday.
2. Get your foot in the door : this idiom means to get a start or an opportunity. It’s a way of expressing you need a small chance or an opportunity.
Eg. I’m having a hard time getting my foot in the door. I can’t even get a job interview with someone.
3. Downtime : A time during a workshift when an employee is not working or a machine is not in use/operation.
Informal way of saying it’s the time when you relax and do not do much.
Eg. The company intends to have back-up machines at another location to minimize service downtime in the evnt of server failure.
4. Savvy : have complete knowledge in a particular field, to understand and comprehend without any difficulty.
Eg. Maria’s an excellent scholar of political science, but lacks the kind of savvy needed to work for a public office.
5. Put on the map : to make something well-known, prominent or famous.
Eg. The good food served at this new cafe will really pu this place on the map.
6. Jump through hoops : to do a lot of extra things so you can have or do something you want/complete a lot of tasks before being permitted to do somehing.
Eg. The insurance company made me jump through hoops before they’d give me a health insurance. I had to do a lot of medical tests.
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Presentación acerca de este elemento de la Mezcla de Marketing o ‘4 P’: Plaza o Canales de distribución.
Presentado al Profesor Luis Garcés, de la clase de Fundamentos de Marleting.
Realizado por:
María Alejandra Fandiño V,
Javier J. Osorio A.
Ana Camila Pinedo N.
Kelly Romaña A.
http://zerotoprotraining.com
This video explains What is Business Intelligence.
What is a brand? This video provides an overview of brands and branding, including brand promise, brand identity, brand DNA, and brand strategy.
Free Game Plan and Small Business Marketing Tips & Local Business Marketing Advice at http://onepercent.marketing – Subscribe and follow our channel! President Brian Tucker highlights challenges many local small and mid-size business owners face with marketing their business online. He offers insightful ways to help businesses get online and the get the phone ringing fast.
One Percent Marketing is a next-generation marketing and sales improvement firm. Brian can be contacted through the website for questions, speaking engagements and help with marketing your business and improving your end-to-end sales capabilities.
++++++ The following is a partial transcript +++++++
Full transcript here: https://1percentmarketingwebdesign.co…
So that’s some of the things that I’m going to talk to you about today, that’s going to be local marketing in an online world. Let’s face it, more and more everything is starting to move online and for a lot of smaller business owners, local business owners, especially those in smaller communities – it’s difficult to grasp working and getting your business online because you’re so used to doing things traditionally in smaller towns, and all of that is changing. We’re going to go through a little bit of that, today what I’m going to talk about is how and why marketing is changing for local businesses. What I mean by local businesses is business owners just like you, this is happening everywhere across the world and it’s a big problem. A lot of these are big problems that business owners are struggling with, that they’re facing right now and they’re not really sure what to do, they don’t have the capability, they’re not sure where to go. I’m going to talk a little bit about where marketing for local businesses is heading, five years, ten years in the future. How you can potentially start future proofing your local business right now, and I’m going to give you a six step plan quickly of things that you can do over the weekend, and by Monday have some of these things done and up and running for your business that will absolutely help you right out of the gate.
First thing I just want to set the stage with is one of the things that I run in to a lot with business owners, they don’t really understand what marketing is, they’re used to hearing the word advertising and traditionally in smaller local businesses, mid-sized businesses, there’s this mindset about advertising. An ad salesman comes to you and sell you some advertising, you buy the advertising, you put a newspaper ad and you go a radio ad, you do a television ad and you hope the phone calls and that you convert it in to a sale. Advertising as you’ll see on the right is just one small subset of marketing. Marketing is a full process and a full strategy that businesses use to grow what their business is long term. To kind of put it into perspective, advertising if you look at this wheel right here, it starts at the top with marketing and works its way around. Advertising is really in this step right here, what happens is a lot of smaller businesses start here and don’t really have a strategy, they haven’t put a tactical plan together, they really don’t have a marketing plan and they just kind of take chances and say “Well I’ll try this, maybe that will work. Maybe I’ll try this type of advertising and that will work”. I had a client that called me yesterday and he said “Brian, I’ve tried everything. Radio, TV, newspaper, billboards – I can’t get anything to work. I’m really not sure what I’m doing.”. He’s just trying everything that he possibly can. Well, this is a type of person that doesn’t know there’s actually a strategy and there’s actually a system behind that, that you can put together long term that will help you strategically grow your business with time tips, tricks and advice on how to grow your business.
With that in mind I want to put things in to perspective, so when I talk about how things are changing for businesses, how things are moving. Some of you may be old enough to remember when the telephone was fairly new, some of you may remember it as a kid. To put it in perspective, it took 75 years for the telephone to reach 50 million people. You look at the radio, you look at television, it came along, technology progressed much faster. Then we started to get in to the early days of the internet and as you can see, it took about four years for the World Wide Web to catch on and hit 50 million people.
http://en.wikipedia.org/wiki/Business_marketing
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https://www.youtube.com/user/marketingmidillinois
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Published by http://www.smallstarter.com
Africa is bursting with lots of interesting, lucrative and high-potential big and small business ideas and opportunities. This video reveals 7 practical ways about how to make money in Africa, one of the world’s fastest growing economies.
Contrary to what many people think, the easiest and richest source of business ideas and opportunities in Africa lie in its many challenging everyday problems: food, electricity, waste, education, shelter etc…
We have also included some amazing success stories of African entrepreneurs who have excelled in several businesses that have solved some of these serious problems.
We hope this presentation leaves you richly inspired!
Links:
Agribusiness and Food ideas in Africa – http://www.smallstarter.com/browse-ideas/agribusiness-and-food
Housing and Real Estate ideas in Africa – http://www.smallstarter.com/browse-ideas/real-estate-and-construction
Energy and Power Business ideas – http://www.smallstarter.com/browse-ideas/energy-and-power