What is Marketing?

Class project asking us the question: What is Marketing to you?

The song at the end is DJ Steve Porter’s Slap Chop remix.
Other sources: Bud Light, Dos Equis, E-Trade, Geico, ZaZoo, Pepsi, Billy Mays

FDA Approves Marketing of Chemo Cold Caps

The Food and Drug Administration said Tuesday it would allow marketing of the DigniCap, a cooling system that chills patients’ scalps to reduce the hair loss that is so common during breast cancer treatment. (Dec. 10)

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Can Big Business Stop Climate Change?

What are big companies doing to stop climate change? We went to the Sustainable Innovation Forum – a meeting of business leaders during the Paris climate talks – to find out what new ideas they had to stop climate change, and if they could really work.

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