How to get started with a law firm marketing plan; all right, so first of all you have to identify what stage of growth your law firm is in. The first stage of growth is from revenues of zero to about 0,000. We call that creating a successful law practice. We’re not worrying about a business, we’re not worrying about it being sustainable, we’re not worrying about you being able to step away for a month at a time and have it keep going, we just want it to be successful, get your head above water, get revenues to about 0,000 gross.
Second stage is 0 to about 0,000, that’s where you start to bring in staff, you start to bring in other people to do things to delegate things, you need processes and policies and systems and procedures.
The third stage is 0,000 to about a million, that’s really all about the financial controls using the metrics and the financial controls to make better, quicker, more objective decisions and over a million dollars…