Ali is Marketing Vice President for Maybelline New York. The changing trends in the beauty market means Ali has to move quickly as she devises marketing plans for her products and manages retail relations to deliver on sales and profit. She describes the need for “instinct” at L’Oréal – the creative, intuitive, passionate side necessary in working in the beauty industry. She also describes the need to react quickly to the fast-changing trends in the market.
Ali, Marketing Vice President for Brand — L’Oreal Marketing
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Ali, Marketing Vice President for Brand — L’Oreal Marketing
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