Marketing Your Website

At the Okanagan Marketing Summit – Csek Creative’s Ryan Lahay shared keys to success in online marketing. Before he spoke about the difference between paid online marketing and organic online marketing, he touched on the online sales funnel. He emphasized that businesses need to do everything in their power to make sure that the generated traffic that comes to their site needs to stay there and ultimately convert to a paying customer.

Ryan shared some of the things that we can be looking at and doing to help visitors down that sales funnel – and arms us with important questions that we need to ask about our online presence. He then went on to explain how to use these fundamentals across all paid marketing channels – such as Twitter, Adwords, and Facebook. Lastly, Ryan touched on the importance of Content Marketing, the silver bullet that arms companies with everything they need to market themselves online.

Slides are available at http://www.csekcreative.com/blog/news/Press-Releases/148:okanagan-marketing-summit-review-and-slides

Friday Briefing Full Bulletin Business 8th April 2016 – Taming Rogue Banks

The government has sounded a warning to bank managers and directors of holding them to account in the event a bank is found to be practicing unsound business practices. While addressing bank CEO’S drawn from the over 42 licensed entities, treasury cabinet Secretary Henry Rotich warned banks of dire consequences if found culpable in the mismanagement of any financial institution. His remarks come a day after mid-tier lender; chase bank was placed under receivership for failing to comply with CBK prudential guidelines. Rotich was quick to state chase bank’s case was isolated and it should not send panic among customers.

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The Top Social Media Marketing Tools to Significantly Increase Engagement

www.fanaticsmedia.com

With guests Ian Cleary and Brian Fanzo

Question Answered:

What One Tool Would You Suggest for 2016?
What Is Your Favorite Social Engagement Tool?
What is Your Favorite Live Streaming Application?
How Do I Know My Target Audience is on Periscope?
What is Your Favorite Online Analytics Tool?
What is Your Favorite Influencer Research Tool?

Ian Cleary is an online marketing consultant with more than 20 years of experience and the founder of Razor Social. In his two decades in digital marketing, Ian has been listed as one of the top 50 content marketing influencers globally in 2015, one of the top 40 digital strategists by Online Marketing Institute, and has contributed to Social Media Examiner, Entrepreneur.com, and VentureBeat, among many other publications.

Brian Fanzo is a change and technology evangelist, the host of #SbizHour and #CloudTalk, as well as the Chief Social Media Officer & Digital Storyteller for MyChannel Inc. Brian is a bona fide thought leader in the world of digital technology and has shared his message with massive brands like IBM and Samsung while also gaining accolades as one of the Top 50 People Most Retweeted by Digital Marketers in 2014 by Social Fresh.

Nightly Business Report – April 8, 2016

Tonight on Nightly Business Report, hear what the man who founded the firm at the center of the ‘Panama Papers’ has to say about the global scandal.

Plus, how a small New Mexico town is managing the fallout from crude’s crush

O marketing dos pequenos negócios é diferente?

São Paulo – Como fazer marketing num pequeno negócio? O conceito é diferente do marketing feito para grandes empresas? Neste vídeo para empreendedores, o especilaista Marcelo Pontes, da ESPM, fala sobre os conceitos básicos do marketing para quem tem uma empresa pequena e como usá-los para vender mais.

¿Cómo hacer marketing en LinkedIn?

LinkedIn es mucho más que una red profesional donde cargamos nuestras hojas de vida, se trata de toda una plataforma donde podemos desarrollar diferentes iniciativas de Marketing desde avisos publicitarios hasta los grupos de debate y los perfiles empresariales, las posibilidades son muchas y debemos saber aprovecharlas para alcanzar a nuestros potenciales contactos.

Marketing Management Lectures

Clear your marketing management basic concepts through this video Lecture on Introduction to Marketing Management : http://bit.ly/Y1BAo6

In this part, we will get an overview on marketing and various concepts related to marketing in the real world. We will also discuss about the relation of need & want and how the need gap is utilized by a marketer to a monetary benefit.

To know more about Welingkar School’s Distance Learning Program and courses offered, visit:
http://www.welingkaronline.org/distance-learning/online-mba.html

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LIVE Stream: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)

LIVE Stream: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
LIVE Stream: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Three candidates for the Libertarian Party squared off tonight on the Stossel show on the Fox Business Network.

Friday, April 8, 2016
Moderator: John Stossel

Candidates: Former New Mexico Gov. Gary Johnson, software entrepreneur John McAfee, and Libertarian Republic founder Austin Petersen.

While controversies surround the 2016 race for the White House in both America’s Democratic and Republican parties, voters who may not be interested have another option: the Libertarian Party, which promotes civil liberties and free markets.

Former Republican Governor of New Mexico Gary Johnson, ‘The Libertarian Republic’ founder Austin Petersen and anti-virus software developer John McAfee are among some of the top names representing the Libertarian Party in the 2016 race. The three joined moderator John Stossel on the FOX Business Network to discuss some of the major issues concerning voters in this year’s race, including the topic of religious liberty and discrimination.

“I think that if you discriminate on the basis of religion, I think that is a black hole,” Johnson said. “I think you should be able to discriminate for stink or you’re not wearing shoes or whatever. If we discriminate on the basis of religion, to me, that’s doing harm to a big class of people.”

When Austin Petersen, one of Johnson’s opponents in the forum, asked the former governor if a Jewish baker should be required to bake a Nazi wedding cake, he said: “That would be my contention, yes.”

John McAfee, another participant in the forum, added his thoughts to the conversation.

“If you’re the only baker in town, it may be a problem,” he said. “But no one is forcing you to buy anything or to choose one person over another. So why should I be forced to do anything if I am not harming you? It’s my choice to sell, your choice to buy.”

LIVE Stream: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
LIVE Stream: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
LIVE: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
LIVE: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
LIVE: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Full Video: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Full video: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Full Video: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Full: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Full: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Full: Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Fox Business Libertarian Presidential Debate PART 2 (04-08-16)
Fox Business Libertarian Presidential Debate PART 2 (04-08-16)