Month: October 2015

PowerPoint Best Practices – Creating The Killer Business Plan

Click here for full course playlist:

The foundation of every business, whether seeking funding or simply planning for the future, is to create a killer business plan that slays the competition. Let Kyle Murphy, an Entrepreneurship Lecturer at Pepperdine University, teach you everything you need to know about your business income statements, cash flows, marketing & sales and more. Create a winning pitch deck that will blow prospective investors away, and learn the secrets from entrepreneurs who’ve been there.

For more information and resources, be sure to check out
http://www.docstoc.com.

There you’ll have access to an array of valuable tools to help you start and grow a business.

And for additional video courses, check out
http://www.docstoc.com/courses.

Construindo seu negócio no Marketing de rede – Jim Rohn

AUDIOLIVRO – Construindo seu negócio no Marketing de rede – Jim Rohn.
Quer ter sucesso no Marketing de rede este ebook apresenta conteúdos excelente.
Olá pessoal seja bem vindo a meu canal,
Increva-se no canal para receber vídeos postamos.

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How To Write A Great Business Plan

Every million dollars you earn will start with an idea. But an idea isn’t enough. It must evolve into a strategy. Another word for strategy is a “plan.” In today’s Book-of-the-Day, “How to Write a Great Business Plan” the Harvard professor William explains the secrets to creating your own powerful business strategy. It’s a short read. But you definitely want to buy it. Here are a few of my notes for you:

1. Plan around 4 main areas:
A. Why your team is qualified (What do you know? Whom do you know? How well are you known?)
B. The opportunity (Things the entrepreneur can control.)
C. The context (Things the entrepreneur can NOT control.)
D. Risk and Reward (Be honest about what things could make your venture fail, not just about how many you could make theoretically.)

2. Your plan should seem like a movie about the future: Show the story from multiple angles. Unfold possibilities of problems and you reacting to them. Discuss things as a moving target not as a guarantee that you know what the future holds.

3. Don’t be too cocky and think you’re the only one with the idea: “Among the many sins committed by business plan writers is arrogance. In today’s economy, few ideas are truly proprietary.”

Go out and do something big with your life. But don’t do it randomly. Make sure you are following a good plan.

Stay strong,

Tai

1. What is Marketing – Video Lecture by Prof. Vijay Prakash Anand

1. What is Marketing?

Marketing as a term is widely used in the management of a business and in our day-to-day life. The history of marketing dates back to the beginning of civilisation. It started with the barter system and when the volume of business grew up; traders came into existence. With the industrial revolution happening in the late 18th and early 19th century, the business expanded manifold. Again with the subsequent progress in transportation and communication system, the business grew across the borders of a country.

In the Indian context, the Kautilya’s famous book ‘Arthashastra’ talked about the relationship between the sellers and buyers. It also dealt with the earnings of the traders.

Marketing as a topic first appeared in the first half of the 20th century, with reference to distribution. The process of distribution and the determination of price through the demand and supply paved the way for studies in marketing. That’s why economics is known as the mother of marketing. In the early stage, marketing was also known for selling and advertising only. But subsequently with the development of marketing as a management study, it got the right place it deserved through the various principles and theories.

Marketing is all about identifying and meeting human and social needs and that too in a profitable way. Ultimately, the objective of any business activity is to make profits.

In a simpler way, Philip Kotler has defined Marketing in terms of CCDVTP, which means creating, communicating and delivering value to the target market at a profit.

The most definitive definition for Marketing comes from American Marketing Assocuiation (AMA). AMA defines Marketing as: ‘Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.’

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The future of marketing, from Plato to Bill HIcks: Sean Dromgoole at TEDxZurich

Credibility in most forms of marketing is at an all time low. Truth itself is being treated like false coin. Where marketing could raise expectation and enjoyment and assist choice, it currently just flummoxes, distracts and dissapoints. But this isn’t a new problem. Socrates an Plato had almost exactly the same problem with a group they called the “Sophists”. In their quest to pin down the fuzzy logic of the Sophists, they actually solved most of the key questions of Western Philosophy. So perhaps there is something we can do…

Sean Dromgoole is a consumer researcher based in London specialising in entertainment. He is the CEO of the largest group of companies specialising in this field and has been active in this field for 15 years. Prior to this he was active in writing, producing and funding television and film throughout the world. His original discipline was philosophy and he still keeps a copy of Plato on his desk.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

Nightly Business Report — October 2, 2015

Tonight on Nightly Business Report, a setback for the job market and what that could mean for the Federal Reserve and the stock market. And, meet the entrepreneur who’s growing his school supplies business while also giving back.

Introduction to Marketing

Visit http://www.education-portal.com for thousands more videos like this one. You’ll get full access to our interactive quizzes and transcripts and can find out how to use our videos to earn real college credit.

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